Dear Reader, This week, issue 246, let’s talk about boosting sales without having to read all those sales books to develop your winning sales strategy. Are you swamped with tasks but know you need a solid sales strategy to grow your business? If you're tired of the same old sales playbooks and want fresh ideas from off-the-beaten-path sales books, you’re not alone. You crave actionable insights and practical tools to connect with customers and drive growth, but finding time to read all those sales books? Nearly impossible. The lifeblood of any business is its customers. But without an effective sales strategy, connecting with them and closing deals can be a real challenge—especially when you're juggling a million other tasks. Maybe you’re looking for more than just generic advice or the same old tips from mainstream books. You want something different. A strategy that draws on a mix of bestselling and off-the-beaten-path sales books, giving you a unique perspective and tips and strategies that can help you stand out. Imagine having a sales toolkit and playbook that combines summaries of top sales books with innovative tactics that elevate your strategy. If this sounds like you, there's a resource designed to help: Sales Booster. Sales Booster distills key lessons from 16 top sales books into practical, ready-to-use tools. This resource includes a sales strategy and analysis of combined books, specifically crafted to help busy professionals like you implement proven strategies without wasting time. It combines the wisdom of multiple sales experts, offering not just insights but real-world tips that can be applied directly to your business. You can streamline your sales efforts, cut through the noise, and focus on what works—building stronger relationships with customers, closing deals, and growing your business. Thank you for your continued interest in Brain Food Wednesdays. You can learn more about Sales Booster here. Warm regards, Avil Beckford Editor, Brain Food Wednesdays Founder, The Invisible Mentor & Art of Learning Leadership Academy |
I'm the founder of The Invisible Mentor, Art of Learning Leadership Academy, and The One Problem Podcast. Reading gives me pleasure. I decided it made sense to get paid for my passion. I teach professionals how to read nonfiction strategically instead of sequentially. You read to learn what you need to know. The Art of Learning Leadership Academy helps you Maximize Learning and Minimize Reading Time for Enhanced Skills.
Dear Reader, In this edition of Brain Food Wednesdays, issue 249, I'll explore the importance of trend spotting and provide a practical process for conducting trend research. Understanding and identifying trends is an essential skill today. Whether you're an entrepreneur, a marketer, or a consumer, spotting trends offer a competitive edge, drive innovation, and shape decision-making processes. Trends shape consumer behavior, influence market dynamics, and can even redefine entire industries....
Dear Reader, Welcome to another edition of Brain Food Wednesday, issue 248. It’s that time of year to plan for a new one. If you and I were sitting here 12 months from now, what would have had to happen for you to feel successful? Or feel you were crushing it in 2025? In The Gap and the Gain by Benjamin Hardy and Dan Sullivan, you learn not to measure yourself against some ideal. Instead, look at how far you’ve traveled from a certain point. I’m reading The Miracle of a Chief Definite Aim by...
Reader, Think for a second before you respond to the question. It’s not because you don’t have time. Anyone can find 15 to 20 minutes each day for the things that matter to them. This week, in Brain Food Wednesdays, issue 247, let’s explore why so many of those books remain untouched and how you can start reading smarter, not harder. The reason you have so many unread books on your bookshelf is that no one ever taught you how to read nonfiction books when you became an adult. As a child, you...